CAMPAIGN DESIGN
Film Screening + Mindfulness in Times of Crisis
DATE
October 2024
ROLE
Campaign design including logo, branding, posters, and social media design
This project was initiated by a friend who organized a fundraising event for Gaza titled Film Screening + Mindfulness in Times of Crisis. The event opened with a screening of Where Olive Trees Weep, followed by a guided meditation session to encourage reflection and solidarity.
I supported the initiative by designing a simple logo and a visual campaign identity on a tight deadline. This included social media posts, event posters, and tent card designs.
The goal was to evoke empathy, mindfulness, and inspiration while remaining emotionally sensitive to the context. I chose a design style that is grounding, clean, and light—to reflect the meditative nature of the event and to honor the resilience of Palestinians in times of crisis.
Testimonial
I was thankful that Charlotte was open to helping with my non-profit work. Seeing the tight deadline, she dove right in and helped to create a logo, posters and social media posts. I could sense that she feels deeply into the subject matter and adds her unique flair, which often elevates the design. A designer with much heart. ❤️
- Anastasia
